Intertrade Europe at Tranoi with Blood Concept; the event took place at Paris from March 1 to 3. Four times a year, during Paris Fashion Week, Tranoï takes place in its prestigious locations and puts creativity and business together. More than a commercial gathering, Tranoï – which literally means “between us” – is an artistic platform with a stern selection of more than 1000 premium designers from all over the world, created for them to meet the most influential fashion ambassadors. This selection makes our show what it is: a valuable source of truly different, international creativity, high-quality and outstanding talent. Tranoï is more than tradeshows. It also includes artistic installations, designers exhibitions, catwalk shows, fashion parties and all sorts of events which arouse the dreams and desires inherent to fashion.