Inika is the only brand that proves its truly natural and clean philosophy.
70%+ Certified Organic-The highest standard worldwide for organic ingredient content for OFC (Australian National Organic Standard) and ACO (COSMOS Organic Certified products).
100% Certified Cruelty Free – guarantees no animals or habitats are affected when creating products.
100% Certified Vegan – all products contain no animal derivatives or by-products.
100% Natural – free from fillers, texturisers, synthetics and toxic chemicals.
100% Halal – free of alcohol and vegan.

Founded by the sisters Dr. Hedieh Asadi and Hasti Asadi, DeoDoc aims to break taboos, dispel erroneous beliefs and remove confusion, through direct and clear information and medically validated products suitable for intimate care. Made by women for women, this brand is developed and tested by experienced doctors and gynecologists to ensure that only the safest and most effective products are used in our most intimate and delicate area.

Annemarie Lindner approached the study of cosmetics to find a solution to her personal skin problems; a series of fortunate encounters led her to decide to engage in natural treatments. A truly revolutionary approach in the 60s, Annemarie decided to bet on natural products and the in the heart of the Black Forest she funded, with the help of Hermann Börner, an expert in herbal remedies, ANNEMARIE BÖRLIND. Starting with determination and curiosity, followed by passion, she went on to study cosmetics and open a small salon inside her husband’s shop, eventually fleeing the former East Germany and moving to the heart of the Black Forest. It was here that together with Hermann Börner – a well-known researcher and producer of natural therapies – that ANNEMARIE BÖRLIND was created. The choice of the city was not random: Calw-Altburg is home to natural mineral springs, whose properties represent a precious element and are essential for the quality of all of Annemarie’s products. “Only botanical and naturally derived ingredients, exclusion of synthetic components, respect for nature and animals, matters extracted and processed only by manual and original processes to maintain their properties.” These are the brand’s musts. Cornerstones that allowed the brand to create quality products and led it to win prestigious awards such as the Natural Legacy Award, assigned in 2005 by the Goethe Institute in New York to Annemarie Lindner, for being a pioneer in natural cosmetics.

www.boerlind.com

The Recare DXF line of the cosmetics, matching the ultimate and innovative cosmetic researches, was created to treat the skin, focusing on a new skin layer. Nowadays, becoming still more and more relevant is the “fourth skin”, the superficial layer of the skin also called MICROBIOTA skin. It’s an ecosystem consisting of microorganisms; its imbalance leads to skin alternation and the aging. Unfortunately, the air pollution, UV and IR, hot or/and wet climate negatively affect this ecosystem with resulting in several damages on the skin. The main task of the DXF line, therefore, is be to rebalance any damaged Microbiota, thanks to use of substances biotechnologically derived from bacterial fermentation.

Active substances and excellent raw materials from nature, matching the most upgrade biotechnology, help to frame the RECARE DXF as the pioneer for a new approach to the skin in cosmetic industry.

Originally formulated in 1932 by pharmacist Alberto Ferreira do Couto, this toothpaste was the first in Portugal to actively prevent cavities and gum problems, rather than just scrub at the teeth with random ground-up powders. Made with just a handful of ingredients, Couto toothpaste is still widely used in Portugal and around the globe despite competition from ever-flashier, impossibly additive-laden modern commercial toothpastes. In the 1800s, toothpaste was formulated by doctors and chemists with little apparent concern for customer satisfaction. Victorian toothpaste was powdered and abrasive, made with things like brick powder and ground cuttlefish. It was not a vast improvement from the ground oyster shells and powdered burnt ox hooves of the ancient Romans and Egyptians. The success of this family business was guaranteed due to the product’s quality; still today for the elders in Portugal saying “Couto Paste” is synonymous with toothpaste. The small production is still in the hands of the last heir of the Coutos, Alberto Gomes da Silva and yet semi-artisanal. In its day, Couto was among the first to move from harsh, grating powders to a smooth paste using a mild glycerine base. With a minty taste, it was and it is pleasant rather than repulsive, and notably effective in preventing problems of the mouth, containing no fluoride or parabens. The packaging is still the original one, with that retro twist that made it iconic.

ILÂME had the dream of disclosing the secret of eternal beauty and made concrete use of the results achieved with the 2009 Nobel Prize for Medicine, focusing on research on the enzyme telomerase, targeting treatments that protect against the effects of time. The presence of this enzyme safeguards the process of correct reproduction of DNA and therefore guarantees correct cell renewal. Its absence or scarcity results in the acceleration of cell ageing. In other words, on every cell division the telomeres (a sort of cap on the ends of chromosomes) shorten until they disappear. For this reason, the cell, no longer able to rely on intact chromosomes, is in danger of dying. Maintaining a high concentration of telomerase delays cell aging. ILÂME is in constant evolution, seeking the inner skin’s secrets.
The brand is placed on a path traced by the most avant-garde scientific research in addition to the formulation of an eleutherococcus lipid complex, in the liposomal form, known as EleuteroComplex. There are seven preparations that make up the line; seven like the cyclical perfection number that has always been geometrically associated to the circle – as if to say seven is the number of beauty. ILÂME is a brand that pursues scientific approach with a philanthropic attitude that has created a one-of-a-kind skincare collection. The formula significantly reduces major signs of growing older as well as improving the appearance of the skin every day.

Founded in Stockholm, Sweden by close friends and worldwide famous hairstylists Sacha Mitic and Juan Rosenlind, SACHAJUAN Professional Haircare Products has been taking the world by storm since 1997. Esteemed international hairdressers, Sacha and Juan are true craftsmen with a love for their art and their clients—plus an exquisite styling portfolio filled with high-fashion work. With products based largely on the principles specific and unique to their incredibly nourishing Ocean Silk technology that uses valuable proteins and minerals from sea algae’s. SACHAJUAN is designed to create healthy, strong hair that’s radiant and lustrous. Their simple and straightforward formulas blend serious technological innovation with luxury for results that are immediate. The collection is composed by a hair products collections, styling products for hair (perfume included) and the body collection.

Verso is latin and means reverse, as in the backside of a painting or the back view of a dress. It is what is normally hidden underneath. In a metaphorical sense, it means going your own way, being different. And Verso is a very different kind of skincare. It has a formula that helps the skin cells to mimic how young cells behave. This formula is called Retinol 8, and has 8 times more effective than the typical Retinol in the same dosage. It stimulates the skin’s own production of collagen and hyaluronic acid, which can substantially reduce the signs of aging. This first non-prescription has a high dose Vitamin A that can be used safely in the daytime. Using only pure formulations, it’s free of parabens, mineral oils or other harmful substances. In addition to its revolutionary antiaging effect, Verso Skincare has been developed to minimize the risk of irritation so it is suitable for those with sensitive skin. The packaging itself is so sleek and refined with its air tight containers that prevent any type of oxidization and helps preserve the active ingredients. It is clinically proven to smooth the appearance of wrinkles, strengthen the skin barrier, reduce pigmentation and supply the skin with more energy and oxygen, resulting in finer, more radiant looking face. Made in Sweden, the products are numbered from 1-6 and are housed in beautiful minimalist packagings. For Verso Skincare, reversing truly means reversing time.